Kaibo2 – SEOPro21

Did Alexa miss the real traffic of your web site?
I believe that you do something about it.

How to Improve Your Alexa Ranking

Install Sparky: Alexa Toolbar

You can install your Firefox Alexa Toolbar and set your own site as your default home page. Your own traffic to your site may contribute a bit. But nobody can really understand how they calculate the ranking.

Alexa Widget does not help Alexa Ranking – Proven or Not

Someone post a blog saying he has proven that Alexa Widget is useless in helping your Alexa ranking. The reason:

To prove my point, I checked the code of the alexa widget which is a script pointing to a .js script. Curiously, I opened it and to my surprise found nothing but three functions, namely: AlexaSiteStatsWidget (For getting the code of the widget) , getFullURL(For getting the webite’s URL) and encode64(For putting both onto the page).

This observation is not really correct as fwaggle.org said

What browser you use, what operating system you use, your geographic location, and how many times you’ve been to the site – all of these things can be trivially tracked just by you loading an image from a remote server. The fact there’s no obvious javascript to track this information doesn’t mean that it’s not done.”

I agree with Fwaggle in that point. Whether or not Alexa put that tracking into their ranking calculation is always a myth.( or trade secrete?)

It doesn’t hurt much if you just put it on your site. So one way that may help Alexa record your traffic like Sparky is to put Alexa Site Widget on most pages of your site like this one:
<SCRIPT type=’text/javascript’ language=’JavaScript’ src=’http://xslt.alexa.com/site_stats/js/s/a?url=99people.com’></SCRIPT>

<SCRIPT type=’text/javascript’ language=’JavaScript’ src=’http://xslt.alexa.com/site_stats/js/s/a?url=chinesebay.com’></SCRIPT>

( I know the ranking is low now. Kaibo2.com was one higher ranking than 200,000 , the bigger the number, the lower the ranking )

Update Site information

Update Alexa Site Information using their Site Owner Tools at http://www.alexa.com/edit/ This may be pretty useful for brand new domain.

To many people, Alexa ranking does not mean anything because they complain about its inaccuracy. Estimates or stats may never be accurate, but still it is a benchmark, something better than nothing. Some people sing praise about Compete, but their number can be much worst when we look at my clients’ site rankings and their web server logs and Google Analytics as they do not listen to users’ input and feedback, only doing what they ‘think’ is correct.

To start a fresh new week, I’m glad the eWeek sent me this great Editor’s Pick:

10 Companies Google Should Buy

It is a great read, click the above link to the article by Clint Boulton, who tells in details about

Enterprise Applications: 10 Companies We Want to See Google Buy

1. Twitter: Not just to tell what Google is doing at what place, but to have a the real-time search conversation platform.
2. Myspace
3. Salesforce.com
4. ClearWire
5. Priceline.com
6. Rearden Commerce:the leading personal assistant site for businesses
7. TripIt. Well, maybe even 800trips.com
8. MindJet: “a mind mapping and visual collaboration tool for project management”
9. Hunch: “a crowd-sourcing site”. To understand what crowdsourcing is, you may want to check out http://www.answers.com/crowdsourcing. Examples:Amazon.com’s Mechanical Turk www.mturk.com, InnoCentive www.innocentive.com, Google Answers (Google Answers is no longer accepting questions), Baidu Answers(zhidao.baidu.com)
10. AWS (Amazon Web Services)

You’ve got to read Clint Boulton’s article in details to really understand why he chose this. His research not just saves you time, but also can give you some ideas to start up your next company to be bought by Google or Microsoft.

As a SEO and SEM professional, I need to use professional tools like Web CEO.

Meanwhile, we found lots of free tools online can be very useful. Some may call them quick and dirty. But, hey, it is free and handy.

So we open a special section on our site to list all the free tools we enjoy and hope you like them too.

• Link Popularity Checker. This also come with PageRank Checker wtih backlink counter too.

BayArea.99people.com Is The Flagship Of 99People

Foster City Based 99People, Inc. started from BayArea.99people.com, and now its business has expanded to many other US cities.

When talking to some of the 99people advertising clients, we learned that the most extractive feature of this Chinese online yellow page, or business listing is branding building. With its online discount coupon feature, the business branding has been proved very helpful. “It’s even more effective than radio or TV commercial”, said one of the business owners.

The result of Graigslist.org business/service/sale listing is often quick but not lasting. The free classified listings on 99people.com last long and can help client web sites build brand impression a lot.

99people’s Web2.0 features has been the main reason for them to become a leading Chinese Yellow Page online. Many native American businesses have realized that 99people can help them to expand their market into the growing Chinese communities in major cities of North America.

99people.com Alexa ranking is rising rapidly in the past months.

Alexa traffic rank for 99people.com:

7 day avg	180,847
1 month avg	202,123
3 month avg	282,866
3 month change	-287,100

Its momentum is promising!

It is becoming more and more obvious that every web site should have a blog.

Reasons For Having A Blog For Your Web Site

Most of the people know about blogging already, but maybe not too many people really understand how important keeping a blog on your OWN web site for your SEO.

Read the rest of this entry »

What Is Inbound Marketing?

What I am talking about is the first definition of Inbound Marketing in the Wikipedia:

Inbound marketing is marketing focused on getting found by customers. This sense is related to relationship marketing and Seth Godin’s idea of permission marketing. David Meerman Scott recommends that marketers “publish their way in” (via blogs etc.) in contrast to outbound marketing where they used to have to “buy their way in” (via paid advertisements). Next best action marketing can also be applied.

Traditional marketing (outbound marketing) is where companies focus on finding customers by advertising. This sense is related to intrusion marketing and Godin’s term interruption marketing.

And today I want to focus on the new type of inbound marketing methods that we should use in this world of Internet. You can find great summary in the promotion video of Hubspot about inbound marketing vs the traditional outbound marketing. Inbound marketing mainly includes: SEO , blogging(along with other social media such as twitter, facebook, etc), free books, and so on. And these are readily available to small to medium businesses without too much budget to succeed.

Hubspot also has some great tools for you get started with inbound marketing. Some are free useful tools you can find on their web site. Their paid services and tools are marvelous too. Just Google or Twitter search for “Hubspot” and you can find a bunch of great feedback on their Internet marketing services. Or you may find some tweets about them by following me seopro21@twitter.com where you find a link to their great Webinar on this top today.

The bottom line is if you have started doing any of these inbound marketing, start something like this today. Don’t be the last one.

Top 10 Best Web Hosting

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I don’t have to list the top 10 here, because after extensive research and trying some of the top virtual hosting services for the our own web sites and our clients, I found the best one: Click Here to See and Sign Up.

Hurry up！ They have July promotion and you pay only $3.99 a month.

Updated 7/8/09： Oops. Just found Bluehost.com July sale is ended, but Lunarpages got better deal: $2.99/month here. Hurry up, I don’t know when the deal will stop!

Any relation between SEO and hosting? Blogging with your own domain is a best way to do SEO. Finding the best hosting can help you set up WordPress blogging very easily. It’s a great way to get started!

Check your current IP address and sign up, then send us your IP address with this form, we will send you a free SEO Web Marketing ebook and an hour SEO service for your web site.

Lunarpages Hosting is pretty good. Many of our sites and our friends’ are using it.

Law Firms in San Francisco Bay Area, California

We have some clients in San Jose and their web site really need some SEO as their legal services are pretty good and they just need more quality traffic to their web site and good conversion rate.

The law firm of Schein & Cai LLP

Located in California’s Silicon Valley, practices in the areas of business and corporate law, intellectual property, employment law, civil litigation, and real estate law. Our lawyers provide legal counsel and advocacy to clients in San Jose, California; Virginia Beach, Virginia; Shanghai, Mainland China; and Taiwan. Contact them for a free initial consultation to learn more about your specific legal concerns.

As we serve law firms, e-commerce web sites in San Francisco Bay area, Virginia, Mainland China, Hong Kong and Taiwan. We will introduce some of our SEO clients in this series. If you do not have online presence yet, we can help you quickly set up a quick start too!

We Are Certified Master SEO

Understanding the most updated practice for Search Engine Optimization is very important. That is why we got the latest certification for Master SEO.

As a professional SEO, we never promise you top ranking in SERPs (search engine result pages), but we can assure you that we can maximize the return on your web site and business investment through our SEO and SEM (search engine marketing) service, which is affordable and worth every penny of your money. We do not just increase traffic to your site, but improve its quality and profitability.

I happened to find an interesting article titled

SEO From a Pro: How to Market Your New Web Site

( http://www.clickz.com/3633973 ) SEO expert Helen Overland talked about launching her own web site with the common SEO tricks. You may want to find out how she is doing. Read that article and also check out http://www.grader.com/site.php?URL=Focusedmarketer.com

Shall we believe in the numbers? Our clients may want to do so.
http://www.grader.com/site.php?URL=ibm.com shows 98.2
http://www.grader.com/site.php?URL=chinesebay.com shows 92

I do believe Helen’s site will do fine soon. SEO takes at least 6 months to show real performance.
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